To be honest the senses are definitely aware of a nearby coffee roaster when I walk down a street and get a whiff of burn toast mixed with nut oil... It's something that smells better slightly away from the roaster.
I had an awesome experience roasting Thursday - a recent batch of Costa Rica beans and you could smell the apricot tones coming through the roast. Pretty awesome and I think a thing of my senses now being more aware... awakened even... to the nuances of the beans I'm roasting.
My clothes at the end of a day roasting do smell like coffee, which I guess is better than what Kenny smelt like at the end of a day cleaning. And my wife loves coffee... So that's a win!